You Already Have the Pieces. The Vision. The Mission. The Ideas. The People. The Resources. The Practices. Now What?
Averting Familiar Solutions
You Already Have the Pieces. Now What?
AFE helps you see what you have, identify what's missing, and bring the right pieces together.
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AFE helps you see what you have, identify what's missing, and bring the right pieces together. 〰
Averting Familiar partners with growing, purpose-driven organizations to cultivate environments where clarity, meaningful connections, and existing resources align, enabling both people and organizational purposes to flourish together.
CLARITY • CONNECTION • ALIGNMENT • IMPACT
Our Vision
We envision organizations where people understand their purpose, leaders serve with clarity and integrity, and workplaces create the conditions for people and organizations to flourish together.
What We Do
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When people, practices, resources, and priorities become disconnected, organizations often feel the symptoms before they understand the cause. We help organizations make sense of what they already have, identify what may be missing, and bring the right pieces together. By clarifying purpose, expectations, roles, resources, and direction people are able to better understand what they are collectively working toward.
Services Include:
Organizational assessments
Mission, vision, and values development
Organizational identity and story
Role clarity
Strategic alignment roadmaps
Strategic resource connections
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Developing the person behind the leader. Through reflective learning experiences, we help leaders examine their inner world, deepen self-awareness, reconnect with purpose, and understand how who they are shapes how others experience their leadership.
Services May Include:
Leadership learning pathways
Reflective leadership workshops
Purpose and identity development
Customized leadership learning
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People thrive when they understand not only what they do, but why it matters. We design meaningful learning experiences that help employees connect to organizational purpose, grow professionally, and contribute meaningfully to shared goals.
Services Include:
Employee onboarding experiences
Professional development workshops
Customized learning resources
Organizational handbooks
Our Goal:
Together, our work helps organizations cultivate environments where people feel psychologically safe, seen, and supported, and are equipped to grow, contribute, and take meaningful risks toward shared goals.
Meet The Founder
Founder & Principal Consultant, Averting Familiar Education, LLC
Jocelyn Martin is an educator, scholar, and organizational learning consultant dedicated to creating environments where individuals feel safe, seen, supported, and inspired to grow. As the founder of Averting Familiar Education (AFE), she collaborates with organizations to align their purpose, leadership, and learning, enabling both people and organizations to thrive together.
Jocelyn believes that sustainable organizational change begins with people. Through efforts in organizational alignment, leadership development, and intentional learning experiences, she helps organizations clarify their purpose, strengthen their leadership, and cultivate workplace environments in which trust, growth, and meaningful contributions are integral to daily practices.
With over a decade of experience in K–12 education, higher education, leadership, and organizational learning, Jocelyn brings a multidisciplinary perspective to her engagements. She holds a Bachelor of Arts in Special Education with a minor in Sociology and a Master of Science in Curriculum and Instruction. Currently, she is pursuing a Ph.D. in Organizational Leadership, where her research investigates how individual and organizational meaning-making influences decision-making, workplace behavior, and the overall well-being of leaders and those they serve. This work shapes her consulting philosophy, guiding organizations to move beyond simply addressing operational problems and instead foster environments where individuals can flourish while advancing a shared purpose.

